by Susan Sparks | blogging, business strategy, copywriting, marketing, Self-Publishing
Over the past three weeks, I’ve talked about establishing your personal brand. We’ve covered your ‘Why’ when telling your story and the importance of your mission statement. (Have you written that yet?) (First, here’s a peek at one of my art journal pages....
by Susan Sparks | business strategy, marketing, Self-Publishing
You don’t know what you don’t know It sounds obvious, but when you embark on a project that you’ve never done before there is a lot of difference between your perception and the reality. By the time you’ve finished, you have a new skill set or experience that you...
by Susan Sparks | Working on Writing
Ghostwriting: One of the first things people ask me about ghostwriting is “How does it work?” My answer: Whatever works for you. Some people enlist my help after they’ve been working on a project for awhile. Whether it is a book, a collection of blog...