Attract Your Ideal Client – Branding Part 5

Personal Branding Part 5 Last week I talked about your unique offer or USP. It’s especially important that you determine that because it is the cornerstone of your next step, attracting your ideal client. I’ll confess, there were times when my ideal client was anyone...

Are you buying from the dollar menu?

    We all want to believe that the dollar menu has its benefits, but honestly – do you feel good after you ingest? We gulp it down and move on, hardly memorable. Now think back to a home cooked meal, lovingly prepared, lingered over with laughter and loved...
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